HenkelHenkel Romania was founded in 1994 as a branch of Henkel Central Eastern Europe and it has in the present over 500 employees, and the it’s portofolio contains over 3 brands, thousands of products, from cosmetics, detergents, commercial and professional adhesives, to technologies.
Henkel Romania in brief
Henkel operates globally with brands and technologies grouped into three divisions: Laundry and Home Care, Beauty Care and Adhesive Technologies. Founded in 1876, Henkel holds leading positions both in end-user markets and those addressed to top-rated industrial customers such as Persil, Schwarzkopf and Loctite.
Since its establishment in Romania, Henkel has successfully launched on the Romanian market a significant number of brands in the Henkel international portfolio.
Henkel Romania offers a complete portfolio of innovative brands that have the power and quality to meet any consumer needs. Adhesives, sealants and functional solutions for surfaces are used in transport, electronics, aerospace, metalworking, durable goods, consumer goods, maintenance and repair, the portfolio division offering a wide variety of products to industrial and domestic consumers. Among the brands successfully launched in Romania by Henkel are: Ceresit, Moment, Loctite, and Tangit.
 The Ceresit brand has a very good reputation in Romania, being the leader of the tile and faience adhesives market. Moreover, according to a recent Reader's Digest study, Ceresit is the mark in which Romanians have the highest confidence.  |
 Loctite is a trademark specialist for instant gluing and offers a range of instant adhesives that resolve any type of problem including sticking difficult materials such as plastic and glass. |
 Moment is the umbrella trademark for very strong adhesives, which is easy to apply. Moment Adhesives are used for both simple house bonding and assembly and repair proffesional work. |
Henkel Romania - "For 20 years we care about Romanian values"
In 2014, Henkel celebrates 20 years on the Romanian market, conducting a series of strategic activities and partnerships to recognize, support and promote Romanian values, as it has done since its establishment so far.
